We recently announced our support of the Italian Fencing Federation initiative to promote fencing globally – The World’s Greatest Fencing Flashmob – and now we want to give all coaches, fencers, clubs, regions and fencing fans some guidance on how to get involved.
A “flashmob” is a group of likeminded people coming together with a common cause. Whilst the main goal of the #fencingmob initiative is to promote fencing around the world, if done properly the benefits can be seen at a local level. Here is a checklist of items for you to consider when planning your #fencingmob which will help you maximise the impact that you can have.
Speaking about the event, British Fencing’s Communications Officer, Karim Bashir, said; “This is a massive opportunity for our sport to feature heavily in the press around the World which is clearly an exciting prospect. However, the potential benefit to each and every club involved in this initiative is huge and it’s not hard to get involved. Follow the steps above and make sure that you get good photos and videos to share. Tell your local newspapers and radio stations as they are always crying out for fresh new material. Get involved now because who knows when this opportunity will come up again!”
Italian Fencing’s Marketing and Social Media Manager, Alessandro Noto added; “I believe that this initiative has the potential to help every federation and all clubs around the world adopt a new culture when it comes to marketing and promotion of our sport. We want more people to fence and more people to know about fencing. It could be the start of something amazing for fencing around the world. We have worked hard to invite every national fencing federation to get involved in this initiative and many have shown great interest. I am very happy that British Fencing is the first to officially support the campaign especially as you have such a strong social media presence.”
British Fencing are extremely keen to help you make the most out of this initiative so if you have any questions or need further guidance please email [email protected].
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